KTDA Leadership Engages Visitors at National International Trade Fair

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Nairobi, 25th September 2024 — The leadership of the Kenya Tea Development Agency (KTDA), led by Chairman Enos Njeru, Vice-Chair Erick Chepkwony, CEO Wilson Muthaura, and Board Members, made a significant appearance at the National International Trade Fair (NITF). Their visit to the KTDA stand provided an opportunity to engage directly with visitors, offering insights into the tea industry and emphasizing the importance of sustainable tea production and consumption.

During the engagement, the KTDA leadership highlighted the meticulous process of tea production, from the cultivation of the tea leaves to the final product that reaches consumers’ cups. This interaction underscored KTDA’s dedication to educating the public about the value chain of tea, promoting transparency, and fostering a greater appreciation for the industry.

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“We encourage everyone to visit the KTDA stand at NITF to learn more about tea and its fascinating journey from leaf to cup,” said Chairman Enos Njeru.

The presence of KTDA’s top officials at the trade fair is seen as a powerful statement of the organization’s commitment to connecting with consumers and stakeholders alike. It also reflects KTDA’s ongoing efforts to support sustainable practices in tea production.

Also in attendance were representatives from the Tea Machinery and Engineering Company Limited, Tea Board of Kenya, and Majani Insurance Brokers Ltd, further enhancing the comprehensive experience offered at the KTDA stan

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