Anti-Counterfeit Authority Partners with KCA University to Combat Counterfeiting

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The Anti-Counterfeit Authority (ACA) has signed a research contract with KCA University. This collaboration aims to conduct in-depth research at both firm and consumer levels, targeting the automotive spare parts, pharmaceuticals and medical equipment, energy, electronics and electrical, and alcoholic beverages sectors.

During the signing ceremony, Dr. Robi Mbugua Njoroge, Executive Director of ACA, emphasized the critical role of research in combating the global counterfeit crisis. “The signing of this research contract marks an important step in our ongoing battle against the global menace of counterfeiting. Research is crucial in the fight against counterfeiting and illicit trade as it provides valuable insights into the scope, trends, and economic impact of counterfeit products,” stated Dr. Njoroge.

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Established under the Anti-Counterfeit Act of 2008, the ACA is tasked with enforcing intellectual property rights, raising public awareness, conducting research, and making policy recommendations to curb counterfeit products. This new research initiative is set to deepen ACA’s understanding of counterfeiting methods, identify the most affected sectors, and evaluate the effectiveness of current anti-counterfeiting measures. The findings will be instrumental in informing policy development, enhancing enforcement strategies, and guiding industry practices.

Dr. Njoroge highlighted the severe impact of counterfeiting both globally and locally, citing that the trade in counterfeit and pirated goods amounts to approximately $509 billion annually, which is about 3.3% of world trade. “In Kenya, the situation is equally alarming, with the total value of illicit trade recorded at Kshs 826 billion in 2018,” he noted.

The research will span eight regions in Kenya – Nairobi, Western, Nyanza, Central, North Eastern, Rift Valley, and Coast – ensuring a comprehensive and representative analysis of the country’s counterfeiting landscape. The Kenya Association of Manufacturers will support the research by providing a list of firms for interviews.

Expressing his gratitude, Dr. Njoroge acknowledged the efforts of the ACA team and KCA University. “I extend my deepest gratitude to my team led by Dr. John Akoten, Director for Research, Planning and Public Awareness, and his Deputy Director for Research, Mr. Henry Maina, as well as the researchers from KCA University led by Dr. Peter Kariuki and assisted by Dr. Christine Simiyu. Your expertise and commitment are essential to the success of this endeavor,” he said.

Dr. Njoroge reiterated that combating counterfeiting is a collective responsibility, urging all stakeholders to collaborate in creating a market environment that is vibrant, competitive, fair, and secure for both investors and consumers. He underscored the broader implications of counterfeiting, including financial and market share losses for manufacturers, theft of intellectual property, and significant social, ethical, and health consequences. “Illicit trafficking of counterfeit goods is a crime that affects virtually all nations and societies in one way or another,” he concluded.

The partnership between ACA and KCA University marks a proactive step towards eradicating counterfeiting, safeguarding consumer interests, and promoting fair trade practices in Kenya.

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